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‘Coke’ Zero – Win a Real Saturday
The ‘Coke’ Zero Win a Real Saturday promotion encourages ‘Coke’ Zero drinkers to purchase specially marked ‘Coke’ Zero packs and then enter their unique 9-digit code via text or online to win.
Following the success of the Create your own ‘diet Coke’ Break project, Trunk Media again partnered with Iris London to build a site for the ‘Coke’ Zero Win a Real Saturday promotion. Up for grabs are 1 million tickets to Football League and Scottish Premier League football matches. Plus, by registering personal details online all codes are worth 1 Point and can be redeemed for fantastic discounts.
Requirements
Trunk Media developed a web solution that stores registered users and their point balances. Winners of the ‘Coke’ Zero Win a Real Saturday are identified automatically with user and promoter notification. Unique codes are entered by the user via text or online and are saved to the users account, allowing them to redeem their points for fantastic discounts.
Trunk Media also developed the accessible version of the ‘Coke’ Zero Win a Real Saturday website. ‘Coke’ Zero required WCAG 2.0 to be met whilst keeping a similar look and feel to the Flash front-end that was designed and developed by Iris London.
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The application is integrated with a Flash front-end via Flash Remoting and is SMS enabled.
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